7 Search Reporters Who Can Get Your Press Releases Noticed by Millions

3 months ago 91
PR Distribution


The press release format is a great way to get your company's name out there and into the news. With so many companies vying for attention, however, it can be difficult to stand out from the crowd. Here are 7 tips that will help make sure your press release gets read by millions of people:

The Press Release is not the same as a Blog Post.

A press release is a news story. It's not about your company or product, and it doesn't have to be written in the most grammatically correct way possible. But if you're trying to write a blog post that will get picked up by hundreds of thousands of people, then yes—you should follow some basic rules when it comes to writing content for your website and social media channels.

For example: Your readers expect content that is relevant, useful and engaging (from both an SEO standpoint as well as an emotional one). They also don't enjoy being preached at; they'd rather hear about how great their lives are than get lectured about how terrible theirs are going on this page!

The Press Release is not about your company or product.

The press release is not about your company or product.

It's about the reader, and what they need to know about your story.

Your press release shouldn't be just a list of bullet points describing the details of your own press release template—it should also include sources and references (so readers can find out more). It shouldn't be overly promotional; instead, it should focus on telling readers why they should care about your story in their particular industry or niche.

The Press Release is not just about what you want to say.

The press release example for event is not just about what you want to say. It's also about who, when and where you're going to say it.

The best way to get your message out there is by having a media plan that includes all of the above elements—and ideally more than one outlet will run with the story as well!

There are 3 mistakes you have to avoid if you want your press release to work.

There are 3 mistakes you have to avoid if you want your press release to work.

  • The first mistake is that the news release example is not about your company or product. It's not just another blog post or an article, it's a chance for journalists and reporters to read what you have to say in their own words and make judgments about it based on those words alone. You need to go out of your way not only as a writer but also as a marketer, designer and developer (if applicable) because this piece has so much more potential than just advertising one thing: trust me on this one—you'll regret it if you don't!

  • The second mistake is failing at communication because there are many ways for people across the web who might find value in reading about an organization like yours get connected with each other through social media networks like LinkedIn or Facebook where connections between them can lead directly back into these channels again later down the line when someone else sees something related which makes sense given how often these types happen nowadays due


Now you know the 3 mistakes that will make your sample press release template a failure. Be careful and avoid them at all costs!

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