The Advantages of Buying Real Estate During Its “New-Launch” Phase!

Investing in real estate can be a significant decision, one that requires careful planning and consideration. Timing plays a crucial role in maximizing returns, and one of the best opportunities for both buyers and investors alike is purchasing a property during its new-launch phase. This phase refers to the initial introduction of a real estate project to the market by developers, before construction is fully completed or when it’s still in the planning stages. Buying at this stage offers a range of benefits that can prove advantageous in both the short and long term.

Here’s a detailed look at some of the key advantages of buying real estate during the new-launch phase:

1. Lower Prices and Attractive Discounts

One of the most significant advantages of buying a property during its new-launch phase is the cost savings that come with it. Developers are keen on attracting early buyers and generating initial sales momentum for a new project. As a result, they often offer lower prices during the pre-launch or early-launch period.

These discounted rates are typically more affordable than the price the property will fetch later in the project’s life cycle when construction progresses or the property nears completion. Since real estate prices tend to rise as a development progresses, early buyers have the opportunity to lock in a more affordable price and benefit from appreciation in value over time. The savings can be substantial, particularly if the area sees significant development and increased demand in the future.

For example, a property priced at ₹50 lakhs during the pre-launch phase might rise to ₹55-60 lakhs once the project nears completion. That’s a potential savings of ₹5-10 lakhs for those who buy early.

2. Higher Return on Investment (ROI)

Another appealing advantage of buying a property in the new-launch phase is the higher return on investment (ROI) that can be achieved. Real estate tends to appreciate in value over time, especially as construction progresses and demand for the property increases.

Early buyers are in a better position to gain substantial returns if they decide to sell or lease their property in the future. This is because properties bought at the new-launch stage typically see a significant rise in value by the time the project is completed. Whether it's the increasing demand for housing in the area, improved infrastructure, or the development of new amenities nearby, all these factors contribute to appreciation in the property's market value.

Take for instance a project that launches in a rapidly developing area. Investors who purchase early are likely to see their investment grow significantly in the years that follow. For example, buying a property at ₹50 lakhs in an area expected to experience rapid urbanization could easily yield a 15-20% return over the next 3-5 years.

3. Flexible Payment Plans

Financial flexibility is a major reason why many buyers opt for properties in the new-launch phase. Developers often offer buyer-friendly payment plans during this stage to help ease the financial burden on those looking to make an investment. These plans may include options like:

• Easy Installments: Spreading payments over an extended period can help buyers invest without causing financial strain upfront. This is especially beneficial for buyers who may not have the full amount ready but are keen to secure the property early.
• Construction-Linked Plans: With construction-linked plans, payments are made in stages as the project progresses. This allows buyers to pay based on the completion milestones, providing a sense of security that their money is being invested as work on the property advances.
• Subvention Schemes: In some cases, buyers are required to pay only a small fraction of the price upfront, with the remaining amount due at the time of possession. These schemes help ease the immediate financial commitment and make purchasing a home more accessible.

These payment plans provide flexibility and make it easier for a wider range of buyers to invest in a property during its early stages.

4. Better Selection of Units

When a real estate project is launched, early buyers have the best opportunity to select the unit that best meets their needs. This could be a specific floor with a preferred view, a larger layout, or any other specific aspect that might be important to them.

In the early stages, the number of available units is at its highest, which gives buyers the flexibility to choose a unit that suits their preferences. Once the project progresses and units start getting sold, the availability of desirable units may dwindle, leaving buyers with fewer options.

Additionally, by purchasing early, you can avoid the last-minute rush to secure the unit you desire. Early buyers often get the advantage of seeing the options available before the project sells out.

5. Customization Options

One of the often-overlooked advantages of buying during the new-launch phase is the customization options that some developers offer. Many developers allow early buyers to modify certain aspects of their property, giving them the ability to personalize it according to their preferences.

Customization options may include:

• Changing the layout of certain rooms or spaces.
• Choosing interior finishes like flooring, wall colors, and bathroom fixtures.
• Selecting fittings such as kitchen cabinetry or electrical appliances.

For many buyers, being able to design their future home to reflect their tastes can be a compelling reason to buy early. In addition to making a property more comfortable to live in, these customizations can also increase the property’s long-term value.

6. Modern Amenities and Latest Features

Properties in the new-launch phase come with the latest in modern infrastructure and technology. Developers are keen to meet the demands of the modern buyer, and as a result, newly launched projects are often equipped with the latest amenities and technological advancements.

These may include:

• State-of-the-art security systems, including surveillance cameras, gated communities, and biometric access.
• Energy-efficient solutions, such as solar panels, LED lighting, and water conservation systems.
• Modern amenities like smart homes, gyms, swimming pools, clubhouses, and recreational areas.

For those looking for a home that’s equipped with the latest in convenience and technology, the new-launch phase is often the best time to buy. Additionally, these features can increase the resale value of the property, as modern amenities are highly sought after.

7. Early-Bird Incentives

To further sweeten the deal for early buyers, developers often offer early-bird incentives. These perks can make purchasing during the new-launch phase even more attractive and can add significant value to the overall purchase. Some common incentives include:

• Freebies like modular kitchens, air conditioners, or even parking spaces.
• Stamp duty or registration fee waivers can help buyers save on additional costs.
• Clubhouse memberships or discounts on maintenance fees.

These added benefits can help reduce the overall cost of the property and make it a more appealing option for buyers looking for additional value.

8. Lower Competition and Reduced Market Risks

Investing during the early stages of a project also means facing lower competition compared to later phases when demand increases and supply decreases. The early-bird advantage comes with the opportunity to make decisions at your own pace, without the pressure of competing with a large pool of buyers.

In addition, by investing early, you reduce the risk of inflated prices or market volatility, as developers may be more open to negotiations and flexible terms at the start of the project.

9. Transparency and Regulatory Compliance

The new-launch phase of a real estate project also offers the added benefit of transparency and regulatory compliance. With strict regulations like RERA (Real Estate Regulatory Authority) in place, developers are required to meet high standards in terms of project approvals, legal documentation, and delivery timelines.

Buyers can be assured that the project is legally sound, with clear titles, proper approvals, and detailed timelines. The transparency in this phase allows for a more informed decision-making process and reduces the risk of unexpected delays or legal challenges.

Conclusion

Purchasing real estate during its new-launch phase offers a range of advantages that both homebuyers and investors can capitalize on. From lower prices and attractive discounts to the opportunity for high returns on investment and flexible payment plans, buying early allows you to benefit from the best possible deal.

With the added perks of better unit selection, customization options, modern amenities, early-bird incentives, and transparency, buying during this phase can be a strategic move. Whether you're purchasing a home to live in or an investment property to generate rental income, the new-launch phase presents an excellent opportunity.

Looking for the best new-launch properties? Shrija Realty is here to help you navigate the market and find the perfect investment. Contact us today to explore the latest offerings and take advantage of the best deals available!